// Portfolio / Work section — early social proof + authority // Mix of named engagements, results, and verifiable third-party badges. const { useState: useStateW, useEffect: useEffectW } = React; const WORK_ITEMS = [ { id: "vital", client: "VitalTransportationCorp.com", industry: "Logistics · Commercial Transport", headline: "Full Holistic Radar deployment , architecture, entities, persuasion.", body: "End-to-end engagement. Service-area architecture rebuilt against the topical graph, author entities linked to the Knowledge Graph, and every page re-briefed with Cialdini Authority + Social Proof stacking. The kind of work that compounds quarter over quarter.", stats: [ { v: "Full Stack", l: "all 6 layers" }, { v: "Entity", l: "verified authors" }, { v: "Cialdini", l: "all 7 placed" }, ], tag: "FLAGSHIP", verify: "Client-verifiable engagement", }, { id: "propx", client: "PropXPro.com", industry: "SaaS CRM · Pre-launch", headline: "Pre-launch SaaS CRM , topical authority engineered before day one.", body: "A SaaS CRM about to launch. Most products start ranking after launch. We engineered the topical authority before launch , full cluster map for the category, entity foundation for the founder, and a brand-narrative built on Cialdini Unity. Day-one visibility, not month-twelve scrambling.", stats: [ { v: "Pre-launch", l: "topical authority" }, { v: "Cluster", l: "fully mapped" }, { v: "Day-0", l: "Knowledge Graph" }, ], tag: "FLAGSHIP · SAAS", }, { id: "impro", client: "ImproSolutionsNYC.com", industry: "Facilities Services · NYC", headline: "One article. Top 10 on Google.", body: "We published a single piece , engineered against the full 6-layer architecture, briefed with the corpus-expected entities and a Cialdini Authority stack , and it ranked top 10 on Google. Not a portfolio of 80 posts. One. That's what semantic completeness does when most agencies are still counting words.", stats: [ { v: "1", l: "article published" }, { v: "Top 10", l: "on Google" }, { v: "0", l: "backlinks needed" }, ], tag: "PROOF OF METHOD", verify: "Client-verifiable · NYC commercial services", }, { id: "gop", client: "Government of Pakistan", industry: "Public Sector · Federal", headline: "Federal-grade authority on a federal-grade site.", body: "A government engagement requires every signal to be defensible. We deployed entity-linked schema, Knowledge Graph alignment for official bodies, and structural information architecture across thousands of pages. Trust, citation, and disambiguation , engineered, not assumed.", stats: [ { v: ".gov.pk", l: "domain class" }, { v: "1000s", l: "pages structured" }, { v: "L5", l: "entity authority" }, ], tag: "FLAGSHIP · GOVERNMENT", }, { id: "aptus", client: "AptusInfotech.com", industry: "IT Services · B2B", headline: "Service-stack visibility built page by page.", body: "Topical cluster engineered around enterprise IT services. Each service page briefed with full TF-IDF corpus coverage and internal-link architecture mapped against the topical graph , not the URL tree.", stats: [ { v: "Cluster", l: "built ground-up" }, { v: "100%", l: "schema coverage" }, { v: "L3+L4", l: "layers solved" }, ], tag: "FOUNDATION", }, { id: "seus", client: "SeusLighting.com", industry: "Lighting · DTC Ecom", headline: "Product-led SEO for a category in a price war.", body: "Category pages re-engineered with co-occurrence-matrix mapping, comparison frames pre-filled, and Cialdini Social Proof + Scarcity placed at decision moments. Architecture that holds when paid traffic doesn't.", stats: [ { v: "Cat.", l: "pages rebuilt" }, { v: "L1→L7", l: "full deployment" }, { v: "Cialdini", l: "all 7 placed" }, ], tag: "FULL STACK", }, { id: "restore", client: "RestoreMobility.com", industry: "Healthcare · Mobility", headline: "Trust-first architecture for a YMYL category.", body: "Your-Money-Your-Life vertical , Google demands real entity authority. We rebuilt author bios as verified Knowledge Graph entities, deployed medical-review schema, and rewrote the consult funnel with Cialdini Authority + Commitment threading.", stats: [ { v: "YMYL", l: "compliant" }, { v: "Author", l: "entities verified" }, { v: "L5+L6", l: "unlocked" }, ], tag: "FLAGSHIP", }, { id: "norse", client: "NorseSteam.com", industry: "Wellness · DTC", headline: "Category-defining content from a standing start.", body: "Greenfield brand in a noisy category. We engineered topical authority from page one: 100% semantic-frame coverage on each pillar, internal pillar–cluster architecture, and a brand-narrative arc built on Cialdini Unity.", stats: [ { v: "Greenfield", l: "→ topical owner" }, { v: "Unity", l: "Cialdini lead" }, { v: "Pillar", l: "cluster shipped" }, ], tag: "FLAGSHIP", }, { id: "zelouf", client: "ZeloufFabrics.com", industry: "Wholesale Textiles · NYC", headline: "Legacy domain, modernized for the BERT era.", body: "Heritage wholesaler with 30+ years of brand equity but Layer 1–2 SEO only. We rebuilt the architecture for Layers 3–5: topical maps for fabric categories, structured-data deployment, and entity disambiguation across the legacy product catalog.", stats: [ { v: "Legacy", l: "→ rebuilt" }, { v: "Catalog", l: "entity-linked" }, { v: "L3–L5", l: "addressed" }, ], tag: "MIGRATION", }, { id: "improclean", client: "ImproCleanNYC.com", industry: "Commercial Cleaning · NYC", headline: "Local-meets-semantic. Sibling-site, same method.", body: "Sister brand to ImproSolutions. Same architectural playbook applied to local-intent terms , geo-entity layering, service-area schema, and Cialdini Reciprocity in the lead magnets at the top of every cluster.", stats: [ { v: "Sibling", l: "of Impro Solutions" }, { v: "Geo", l: "entity layer" }, { v: "Local", l: "+ semantic" }, ], tag: "FOUNDATION", }, { id: "buraq", client: "Buraqtech.ai", industry: "AI / SaaS", headline: "AI category, engineered for the AI-era SERP.", body: "An AI product in an AI-saturated SERP. We engineered for MUM and BERT directly: semantic frames mapped to model-evaluation criteria, schema deployed for AI-product disambiguation, and authority signals built against the founder entity.", stats: [ { v: "MUM-aware", l: "briefs" }, { v: "AI", l: ".ai entity setup" }, { v: "L4+L5", l: "BERT-ready" }, ], tag: "FLAGSHIP", }, ]; function WorkSection() { const [active, setActive] = useStateW(WORK_ITEMS[0].id); const item = WORK_ITEMS.find(w => w.id === active); return (
/ SELECTED WORK · 210+ ENGAGEMENTS

Results that compound, verified by third parties.

5.00/5.0
UPWORK · TOP RATED
210+
BRANDS SHIPPED
92%
PAGE 1 IN 90 DAYS
12/yr
CLIENT CAP
{WORK_ITEMS.map((w, i) => ( ))}
{item.tag} CASE · {item.id.toUpperCase()}

{item.headline}

{item.body}

{item.stats.map((s, i) => (
{s.v}
{s.l}
))}
{item.verify ? <>{item.verify} : <>NDA · CLIENT-CONFIDENTIAL}
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↳ A FEW OF THE 210+ BRANDS PROUDLY SERVED
{[ "VitalTransportationCorp.com", "PropXPro.com", "Government of Pakistan", "AptusInfotech.com", "SeusLighting.com", "RestoreMobility.com", "NorseSteam.com", "ZeloufFabrics.com", "ImproSolutionsNYC.com", "ImproCleanNYC.com", "Buraqtech.ai", ].map(n => ( {n} ))} + 200 more
); } window.WorkSection = WorkSection;